Free Custom Report View - Custom Market Analysis Request

Get precise market reports tailored to your market, at no charge

Your complimentary market view can Include market size, competitor/partner analysis, spend dynamics, market share, and more. See below for 3 examples of what you'll receive.

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Example #1: Precise Market Size Reports

Unlike high level analyst reports, HG Insights gives you precise intelligence to help drive efficient growth. To illustrate what precise looks like, the ERP market view above shows companies who are:

using one of 117 ERP products AND
have been using them for at least 10 years AND
are multi-cloud, having a presence in all three top hyperscalers (AWS, GCP, and Azure) AND
are in the Finance and Insurance industry AND
are spending at least $500k on ERP annually

No other market intelligence solution offers you such precision market sizing, which leads to better decisions on which markets to prioritize, laser-focused execution, and more efficient resource allocation. Click the button below to get a custom report that's tailored to the attributes you care about most.

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Example #2: Market Trend Reports

HG's Market Trend reports allow you to compare the rate of new product detections over time, for any of the 20k+ B2B technology products we track. In this example, we're comparing adoption rates of Google Cloud Platform, Amazon Web Services, and Microsoft Azure, just within the precise market segment of 600 companies we defined above in example #1. Use these Market Trend views to spot potential competitor threats, identify displacement opportunities, or help determine which partners to align with.

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Example #3: Analyze Spend Across Multiple Dimensions

HG's Spend Dynamics helps you identify where spend is concentrated. You can pivot by country, industry, revenue range and employee range. With over 140 spend categories to choose from, you can hone in on exactly where the best opportunities are for your product category. This precise intelligence is why 90% of Fortune 500 tech companies rely on HG Insights to inform vital GTM decisions.

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HG Insights Market Analyzer vs. Traditional Analyst Reports

	Analyst Market Reports (Gartner, Forrester, IDC)	Market Analyzer from HG Insights
Data source	Analyst opinions, surveys, limited data sample	Objective, big data collected on 4 million companies
Level of Detail	High level by region, industry	Precise down to the firmographics and technology profiles you specify
Approach	Top Down - cannot operationalize into your GTM execution	Bottom Up - Connected to underlying company data so you can quickly operationalize, build territories, score accounts for propensity, run targeted sales and marketing plays

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To help us provide you with the most relevant reports, tell us a bit about a market you'd like to see.

The HG Insights platform gives Marketers a leg up in understanding their target

★★★★ 11/08/2023

Having the ability to see what accounts own already and what they spend on software to help segment and determine opportunities. Building your own score based on custom ratings is really nice. Customer support is also excellent if you need help in learning the platform.

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HGI is a force multiplier for our tech driven segmentation & targeting

★★★★★ 02/16/2023

Our initial engagement with HGI was driven by the quality of their tech data. With previous providers, we were taking many incoming customer/prospect calls calling out bad data points which was affecting our credibility during our selling cycles. The significant quality improvement had improved our user experience as well as our productivity. This led to our ability to move people off of...

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