ABOUT HG INSIGHTS MARKET REPORTS
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HG Insights uses advanced data science to process billions of unstructured digital documents to produce the world’s most sophisticated technology installation information, IT spend, contract intelligence, and intent data.
Further, HG gathers proprietary data through objective observation of cloud consumption.HG’s Global Sensor Network collects data from publicly deployed applications, infrastructure, and traffic to provide detailed insights on businesses’ cloud and data center product adoption, usage, and spend.
HG Insights gives strategy, product, marketing, and sales teams a competitive advantage in finding and acquiring new customers, building advanced scoring models, getting proactive notification of sales cycles, and spotting churn before it happens.
Customers use HG Insights to:
• Identify your Ideal Customer Profile (ICP)
• Define your Total Addressable Market (TAM)
• Assess performance against competitors
• Execute sophisticated marketing programs to drive growth
• Implement territories and account plans for global sales teams
• Prioritize your account-based marketing (ABM) and sales efforts
Learn how to use HG Insights’ Technology Intelligence, including insights on installations, spend, and contract details paired with cloud product usage, adoption, and consumption to hyperfocus your prospecting and prioritization efforts.
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Looking for more data on any vertical or market? Contact us today for a custom view into technology adoption, usage, and spend.
About HG Insights
HG Insights’ Technology Intelligence provides an unparalleled view into the market.
HG Insights, the provider of data-driven insights to global businesses, is your go-to-market Technology Intelligence partner.
We use advanced insights into Technology Intelligence — on IT spend, technographics, cloud usage, intent signals, Functional Area Intelligence, and contract details — to provide global B2B companies with a better way to analyze markets and target prospects. Our customers achieve unprecedented results in their marketing and sales programs thanks to the indexing of billions of unstructured documents each day with insights into product adoption, usage, spend data, and more to build high-resolution maps of activity across an organization’s entire digital infrastructure to power business decisions with precision and confidence.
HG Insights is a registered trademark and service mark for HG Insights, Inc. and/or its affiliates in the U.S and is used herein with permission. All rights reserved. For more information, visit hginsights.com.
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